Careers

POSITION SUMMARY \\\

Join the dynamic team at Good Brand, a leading integrated marketing agency based in Charlotte, NC. We’re seeking a versatile Marketing Coordinator to contribute to our expansion. If you possess process acumen and thrive in executing digital marketing initiatives, this role is tailor-made for you.

ROLE & RESPONSIBILITY EXPANDED

• Support the Account Director’s initiatives to strategize, execute, and monitor marketing programs such as email, events, social media, and content marketing.
• Ensuring completion of assigned client projects from creation to creative and delivery.
• Independently coordinate marketing initiatives, managing logistics, client coordination, and procurement of marketing materials.
• Oversee marketing automations, including crafting and scheduling email campaigns, launching landing pages, and managing databases.
• Coordinate digital marketing campaigns, handling copy, scheduling, and performance testing.
• Craft, proofread, and edit copy across various marketing channels, ensuring a cohesive brand voice.
• Aid in the development and execution of content and social media marketing strategies, including blog management.
• Continuously assess campaign performance through analysis of key metrics and generate detailed reports.
• Foster relationships with external vendors to ensure the seamless execution of marketing programs.

CANDIDATE QUALIFICATIONS

• Bachelor’s degree or equivalent experience in marketing, communications, or a related field.
• Strong organizational and project management skills, with keen attention to detail.
• Exceptional written and verbal communication skills, along with proficient copywriting and proofreading abilities.
• Proficiency in diverse marketing platforms, channels, and best practices, especially in social, digital, and email marketing.
• Demonstrated interest in digital marketing with a willingness to learn and adapt to new technologies.
• Self-motivated with the ability to drive projects independently, prioritize tasks, and meet deadlines.
• Capability to work remotely and participate in virtual meetings.
• Occasional travel may be necessary.

COMP & BENEFITS

• Compensation will be based on experience (45k-60k)

Full-time position (40 hours per week, 50 weeks per year).
1099 Contractor status.
Bi-monthly direct deposit payments.
2 weeks of vacation time.
Flexible Friday work schedule.

WHAT'S NEXT?

If you are interested, click the Apply Now button below and fill out the form. If we think you may be a great fit for our team, we will be in touch.

POSITION SUMMARY \\\

The Digital Marketing Specialist is a paid media-focused role responsible for planning, executing, and optimizing advertising campaigns across digital channels on behalf of our agency’s client portfolio. This position requires hands-on experience managing ad spend across multiple business accounts — including multi-location brands — with a sharp eye for performance, budget pacing, and ROI. The ideal candidate brings deep platform expertise in Meta Ads, Google Ads, and other paid channels, and knows how to translate client business goals into campaign strategies that drive measurable results. This role demands both analytical rigor and creative thinking, with the ability to manage competing priorities across several accounts simultaneously.

ROLE & RESPONSIBILITY EXPANDED

• Plan, build, and manage paid advertising campaigns across Google Ads, Meta Ads, and other digital platforms — including accounts spanning multiple business locations or brands simultaneously.
• Own campaign budgets end-to-end: setting spend targets, monitoring daily pacing, adjusting bids and allocations, and ensuring every dollar is working toward client goals.
• Develop and execute full-funnel campaign strategies that span search, social, display, and retargeting — tailored to each client’s market, audience, and growth objectives.
• Manage multiple client ad accounts concurrently, maintaining clear performance benchmarks, reporting cadences, and proactive communication with account teams.
• Build and deliver regular campaign performance reports with actionable insights — tracking key metrics like ROAS, CPA, CTR, and conversion rates across platforms.
• Maintain working knowledge of SEO best practices and how organic and paid strategies can complement each other across client accounts.
• Coordinate with creative and account teams to ensure ad assets, landing pages, and messaging are aligned with campaign objectives and on-brand for each client.
• Support agency-level digital presence and contribute to internal marketing efforts as needed.

CANDIDATE QUALIFICATIONS

• 3+ years of hands-on experience managing paid digital advertising campaigns, with a strong track record of hitting performance targets across Google Ads and Meta Ads platforms.
• Demonstrated experience managing ad spend across multiple client accounts, business units, or locations — ideally within an agency environment.
• Proficient in Google Ads (Search, Display, Performance Max), Meta Ads Manager, and familiar with LinkedIn, YouTube, and other paid social platforms.
• Strong knowledge of Google analytics, search console, and google tag manager.
• Demonstrated experience managing SEO and AI related website development with tools such as semrush.
• Experience structuring and managing significant monthly ad budgets with a disciplined approach to pacing, optimization, and spend accountability.
• Strong analytical skills with the ability to pull, interpret, and present campaign data — comfortable working in Google Analytics, platform-native reporting, and third-party dashboards.
• Solid understanding of conversion tracking, pixel implementation, audience segmentation, and retargeting strategies.
• Ability to manage multiple active campaigns across several clients simultaneously without dropping the ball on deadlines or deliverables.
• Clear, confident communicator — able to translate campaign performance data into plain-language insights for clients and internal teams.
• Experience working within a creative or full-service agency is a strong plus.
• Google Ads certification and/or Meta Blueprint certification preferred.

COMP & BENEFITS

• Salary: $45,000 – $60,000 annually, commensurate with experience.
• Employment Type: This position begins as a 1099 independent contractor role with a defined path to full-time W2 employment based on performance.
• Schedule: Full-time hours with a Friday flex schedule.
• Payroll: Bi-weekly pay via direct deposit.
• Time Off: 2 weeks paid vacation annually.
• Location: Charlotte, NC — local candidates only.

WHAT'S NEXT?

If you are interested, click the Apply Now button below and fill out the form. If we think you may be a great fit for our team, we will be in touch.

POSITION SUMMARY \\\

As the Director of Account Services, you won’t just manage accounts, you will architect the strategic future of Good Brand Company. We are looking for a visionary leader to own the marketing trajectory for our entire roster, transforming client relationships through high-level strategy and innovative foresight. You will empower and mentor a growing team of 2–4 Account Managers, instilling them with the frameworks to move beyond execution into proactive marketing leadership. Managing our most complex, high-impact partnerships, you will serve as the department’s senior-most face and a key advisor reporting directly to the COO/CEO. This is your opportunity to drive growth, define excellence, and lead a department into its next chapter.

ROLE & RESPONSIBILITY EXPANDED

• Champion the strategic vision and set the marketing pulse for every account within the agency
• Design and execute sophisticated marketing roadmaps that propel key clients toward long-term, measurable growth
• Serve as the premier relationship architect for Good Brand’s most complex and high-stakes accounts
• Inspire and develop a team of 2–3 Account Managers, coaching them to become elite strategic partners
• Build the playbooks and processes that define our agency’s standard for proactive, vision-driven service
• Ensure every deliverable is strategy-led, anticipating client needs before they are voiced
• Synchronize creative, strategy, and operations to turn bold objectives into flawlessly executed reality
• Set the benchmark for communication excellence and account health metrics across the department
• Lead high-impact strategy presentations and drive long-term business reviews that shape client futures
• Strategically identify and unlock new opportunities for expansion within our existing portfolio
• Optimize account budgets to maximize department efficiency and overall agency profitability
• Partner with the COO to harmonize account services with the agency’s broader growth trajectory
• Cement client loyalty by consistently demonstrating indispensable strategic value
• Masterfully navigate escalated issues, resolving them with tactical precision and executive presence
• Transform raw data into compelling insights that steer the agency’s next strategic moves
• Turn client victories into case studies that fuel agency-wide growth and team training
• Ability to work remotely and in-person when appropriate

CANDIDATE QUALIFICATIONS

• 7–10 years of experience in account management, marketing strategy, or client services within an agency environment
• Proven track record of developing and executing integrated marketing strategies for clients across multiple industries
• Demonstrated experience leading, managing, and developing account management teams
• Deep fluency in integrated marketing — including brand strategy, digital, social, content, SEO, and creative
• Strong strategic thinker: able to translate client business goals into actionable, measurable marketing programs
• Exceptional verbal and written communication skills; a confident, polished presenter and trusted advisor in senior client-facing settings
• Experience managing high-touch, senior-level client relationships with complex or large-scale accounts
• Ability to balance departmental leadership responsibilities with active, hands-on client work
• Highly organized with the ability to manage multiple accounts and priorities simultaneously
• Self-motivated, entrepreneurial, and comfortable operating in a growing agency environment
• Bachelor’s degree in marketing, business administration, communications, or relevant field; equivalent experience considered
• Proficiency with CRM software, project management tools, Google Workspace, and Microsoft Office Suite
• Strong analytical skills with the ability to interpret data and translate results into strategic direction
• Knowledge of social media platforms, SEO, and digital marketing tools
• Ability to work remotely and in-person as appropriate

COMP & BENEFITS

• Compensation will be based on experience ($80k base)
• Full-time 40hr week
• Paid via direct deposit on a bi-monthly basis
• 2 weeks vacation
• Friday flex work schedule

WHAT'S NEXT?

If you are interested, click the Apply Now button below and fill out the form. If we think you may be a great fit for our team, we will be in touch.

POSITION SUMMARY \\\

We are seeking an experienced Graphic Designer to join our team. The ideal candidate will have 3+ years of experience, be creative and talented, detail-oriented, and have a clean and diverse design aesthetic. The candidate must also be highly efficient, passionate, responsible, and able to work on multiple projects simultaneously.

ROLE & RESPONSIBILITY EXPANDED

You must have a creative mind, be dedicated, proactive, and organized. The ability to understand brand guidelines and take creative direction is key to this role. You must work well with a team and be passionate about design. You will be required to manage projects through our project management system and provide detailed information for business purposes.
Focuses include elevating both internal and client-facing projects, as well as supporting our Account Managers in their daily activities across multiple accounts with the overall goal of launching projects within deadlines.

CANDIDATE QUALIFICATIONS

Required Technical and Professional Expertise

• 3+ years working professionally as a graphic designer, or demonstration of equivalent skill level
• Expert proficiency in the Adobe Creative Suite (Illustrator, Photoshop, InDesign)
• Experience using user-flow & wire framing tools such as InvisionApp and/or Adobe XD are a plus
• Ability to layout and design print materials including preparation of files for printing
• Ability to manage multiple projects and remain flexible through multiple revisions, while maintaining attention to detail
• Ability to take direction and constructive criticism from Creative and/or Art Director
• Impressive portfolio that highlights diverse range of print and digital work.
• A strong focus on Branding and Website design is a plus
• Understanding of UI/UX design is a plus
• Bachelor’s Degree in Graphic Design, or design-related field

COMP & BENEFITS

• Compensation will be based on experience (45k-55k)
• Full time 40 hrs. week, Monday-Thursday
• 1099 Contractor
• Paid via direct deposit on a bi-monthly basis
• 2 weeks vacation
• Friday flex work schedule

WHAT'S NEXT?

If you are interested, click the Apply Now button below and fill out the form. If we think you may be a great fit for our team, we will be in touch.

POSITION SUMMARY \\\

The marketing account manager is responsible for handling key accounts with Good Brand Company. As a business that relies on strong relationships with our clients, this role is vital to our success. They will be the lead point of contact for all key client matters, anticipate the client’s needs, work within the company to ensure deadlines for the client are met, and help the client succeed. A strong understanding of the principles to managing marketing clients will also be very important to the role.

ROLE & RESPONSIBILITY EXPANDED

• Developing a solid and trusting relationship between major key clients and the company
• Developing a complete understanding of account needs
• Anticipating account changes and improvements
• Managing communications between clients and internal teams
• Managing account team assigned to each client
• Strategic planning to improve client results
• Negotiating contracts with the client and establishing a timeline of performance
• Establishing and overseeing internal budgets with the company and external budgets with the client
• Working with design, strategy, operations, and team members from other areas dedicated to the same client account to ensure the highest quality of materials are being produced and all client needs are met
• Resolving client issues
• Collaborating with others on the team to maximize profit
• Planning and presenting on account progress, goals, and quarterly initiatives to share with team members, stakeholders, and possible use in future case studies or company training
• Meeting all client needs and deliverables according to proposed timelines
• Analyzing client data to provide customer relationship management
• Utilizing technology to improve client workflow and management
• Ability to work remote and in-person when appropriate
• Expanding relationships and bringing in new clients

CANDIDATE QUALIFICATIONS

• Able to prioritize and manage time efficiently
• Goal-oriented, organized team player
• Encouraging to team and staff; able to mentor and lead
• Self-motivated and self-directed
• Excellent interpersonal relationship skills
• In-depth understanding of company clients and their position in the industry
• Eager to expand the company with new sales and clients through relationship building
• Able to analyze data and sales statistics and translate results into better solutions
• Bachelor’s degree in marketing, business administration, sales, or relevant field or equivalent experience
• Three to five years’ previous work experience in marketing management, key account management, or relevant experience
• Excellent verbal and written communication skills; must be a listener, a presenter, and a people-person
• Solid computer skills, and experience with CRM software and the Microsoft Office Suite
• Knowledge of Google Workspace and Zoom preferred
• Knowledge of social media platforms, SEO, and related tools a plus
• Strong negotiation skills, with the ability to follow through on client contracts
• Ability to multitask and manage several client accounts across industries
• Proven results of delivering client solutions and meeting targeted goals

COMP & BENEFITS

• Compensation will be based on experience
• Full time (40hr week / 50 weeks)
• Paid via direct deposit on a bi-monthly basis
• 2 weeks vacation
• Friday flex work schedule

WHAT'S NEXT?

If you are interested, click the Apply Now button below and fill out the form. If we think you may be a great fit for our team, we will be in touch.